Celebrating Students and Alum @NYiT - The latest from Photographer, Jeremy Amar

Ready for Their Close-Up: NYIT Students and Alumni Star in New Marketing Campaign

NYIT has great stories to tell—and starting this August, the university is finding new ways to tell them, with an assist from its new marketing agency, Oberland. (and Photographer Jeremy Amar)

In August and September 2016, look out for:

  • Ads on bus shelter kiosks and newsstands around the Manhattan campus.
  • An NYIT wrapped double-decker bus that circles Manhattan (going past the Fifth Avenue museums, Columbus Circle, and Lincoln Center, and traveling as far south as Wall Street). 
  • A 30-second video about the university (see below) that will be distributed digitally in Manhattan and within a five-mile radius of the Old Westbury campus.

This effort is only phase one of an integrated brand campaign across traditional, digital, and social media, which is designed to showcase our outstanding faculty and the ways in which our inventive, curious, and creative students and alumni are making a difference and determining their own destinies. Stayed tuned for more.

An everyday joy

Bill Brand’s MASSTRANSISCOPE is considered an important work in the history of public art. It won a prestigious certificate of merit from the Municipal Arts Society and it still resonates as an important piece of New York City history. Based on the principle of the zoetrope (a 19th century toy), MASSTRANSISCOPE consists of a series of 30” high images housed inside a long wood and steel structure with narrow slits, through which the images are seen. MASSTRANSISCOPE is unlike a movie where the film passes through a projector while the audience sits still. Here in reverse, the film is stationary while the train moves the audience past the film. The MASSTRANSISCOPE image content shifts fluidly between abstraction and representation.  The colorful pictures evolve, transform, expand, contract, explode and metamorphose from simple primary shapes to recognizable balls, people, rockets, plants and landscapes.

First installed in September 1980 but unmaintained for many years,

MASSTRANSISCOPE was restored in 2008 and again in 2013 by Bill Brand with the cooperation of the MTA Arts for Transit which has incorporated it into the permanent collection.

Bill-Brand-masstransiscope-sketch
Bill-Brand-masstransiscope-sketch

MASSTRANSISCOPE can be viewed from the Manhattan bound  or  trains departing from DeKalb Avenue.

http://www.bboptics.com/masstransiscope.html

Tibi Spring/Summer 2015

Over the past few years, Tibi has become known for its clean, minimalist-with-a-twist aesthetic, but this season designer Amy Smilovic went for a worldlier look by turning to Asia and South America for inspiration. "I tried to bring together the modernity of Japan with the craftwork from Peru," she said backstage. "The reason is, I love all their organic fabrics, but there's a fine line, because we're not all just at the beach or shopping at the natural-food market. You live in a city and you have to work."Focusing on rich fabrics such as supple suede, leather, and linen, Smilovic fused together elements from each country in a modern way. She opened her Spring show with quilted, tied sweatshirts and biker jackets etched in artisanal fringe, and touched upon the idea of kimonos with fluid robe trenches and starched wrap blouses reminiscent of men's sleep shirts. In the same vein were tentlike pleats found on full skirts, which echoed origami folds. Elsewhere, the Southern Hemisphere influence came into play with beautiful hand-crocheted tops backed in stiff cotton that lent them structured appeal.

While eveningwear has been all but absent on recent Tibi runways, there was a certain return to dressing up this time around. Among the highlights were ribbon-printed silk frocks that had terrific movement, as well as a pair of one-shouldered numbers cinched around the waist that didn't feel too formal when cut from crisp poplin and styled with cool, flat gladiator sandals. - Brittany Adams (Style.com)

Gurung Honey Hunters

Andrew Newey Photographer
High in the Himalayan foothills of central Nepal Gurung honey hunters gather twice a year, risking their lives to harvest the honey from the world’s largest honeybee. For hundreds of years, the skills required to practise this ancient and sacred tradition have been passed down through the generations, but now both the number of bees and traditional honey hunters are in rapid decline as a result of increased commercial interests and climate change.

Leah Giberson - sublime ordinary

il_fullxfull.63667664
il_fullxfull.63667664

I stumbled upon Leah's site and Etsy shop while looking for images of the Red Hook pool. Dakota goes there every week and I've never been. He loves it soo much, I had to have a peek. Amazed to see how Leah sees it. Her eye and hand make extraordinary from the ordinary.